Free Resources
More tools and resources will be added over time, and you are welcome to return and download materials whenever needed.
The TitleCraft Handbook
A practical reference guide to crafting clear, effective non-fiction titles and subtitles, grounded in real studio work.
Think Like A Publisher
A short guide for self-publishing authors.
Subtitle Power Words Cheat Sheet
A curated reference of language commonly used in effective non-fiction subtitles, organised by purpose and reader psychology.
Studio Walkthrough #1
An internal studio breakdown of how the title and subtitle for The Unshakable Highly Sensitive Woman were developed, including the judgement behind a longer, search-driven subtitle.
Studio Walkthrough #2
A studio walkthrough exploring how the title and subtitle for Outliving Time were shaped, with particular focus on audience, competitive context, and the decision to prioritise restraint and credibility.